Use Cases
Luxury Goods
From counterfeit watches and earrings to hand bags and shoes, the world of luxury goods is rife with illegal activities. FeaturePrint enables you and your customers to uniquely identify, trace, and ensure the authenticity of your genuine products. Trace your products throughout their full life-cycle and ensure they meet all quality standards.
ABOUT FEATUREPRINTThe challenge
Inventory Management
Efficient inventory management in the luxury goods industry is essential for cost savings, as it minimizes holding costs and reduces the risk of loss or theft. Ensuring precise inventory control also guarantees the quality and authenticity of products, maintaining trust in the market.
Illegally Sourced Parts
Illegally made products such as watches, jewelry, bags, and accessories, often indistinguishable from legitimate parts, lacks proper certification and quality, posing risks to consumers.
Provenance and Traceability
Tracing luxury products throughout their life-cycle can be complicated. The complexity of the supply chain makes it challenging to ensure that products are legally sourced and not part of fraudulent activities, and that they are identified and traced as they move globally, sold and resold time and time again.
Identify and trace
From watches and jewelry, to bags and accessories, you just need to take a photo of your product. With that one photo, our system will automatically create a baseline FeaturePrint (a digital fingerprint) that is unique and specific to that one item out of many. As each item is serialized by our system (even if it is not by yours), you can identify it individually, trace it, and ensure its provenance. Not at the batch, lot, or mold level, but rather at the individual item level.
Along your production line, throughout your supply chain, or in the marketplace, you or others you authorize, will be able to take another photo of that item, and immediately identify, authenticate and trace it out of the millions, where it came from, and where else it has been. All with just pictures taken with your mobile phone. No engravings, markings, stickers, or tags.
Unmatched Serialization
FeaturePrint creates a unique and serialized digital fingerprint for each and every item, ensuring precise identification – just like fingerprints for a human. Even if you don’t serialize, we do, and you get the benefits of that throughout the lifecycle of your products.
Enhanced Traceability
Trace your products seamlessly through the supply chain and their entire life-cycle, from manufacturing to end-user, to re-use and recycle, with detailed audit histories and provenance verification.
Fraud Protection
Protect against fraudulent activities by ensuring that every product is what you think it is, what it should be, authentic, legal, and correct. And since we don’t use additive proxies such as etchings, labels or markings, there is nothing to remove, copy, or fake.
Start to Finish in 3 Steps
Take a Picture
Just take a photo of your part, product, or item. Use a mobile phone or industrial camera.
No marking, changing, adding, or manipulating. No pixy dust, holograms, barcodes, tags or stickers. No x-ray, spectral imaging, 3D mapping, or infra red.
FeaturePrint
Our patented algorithms automatically identify and codify the unique attributes and features inherently existing on the item.
It then creates a one-of-a-kind FeaturePrint® (a 'digital fingerprint') that can be used for identification, authentication, and traceability.The ONE of millions. Just like your own fingerprint.
Identify, Authenticate, Trace
You, your customer, your distributer, your quality control, or anyone you choose, can take a picture of the item and identify it, authenticate it, and trace it. Simple.
No special scanners, readers, or tools. Just a camera. Even the one on your phone.